Strategy performance

Seed playbook lift vs baseline (42%). Directional only — live D1 is on Live until OFAPI tags strategies on real chats.

8 playbooks
#StrategynConvLiftRevenueAvg latencyEngage
1Soft close
Assumptive, low-pressure finish.
3100%+58%$22558s100%
2Re-engage cold
Bring back stalled or ghost-risk fans.
1100%+58%$6090s100%
3Media tease
Blurred/teaser media to pull interest.
367%+25%$180147s67%
4Rapport first
Warm-up questions and mirroring before any sell.
450%+8%$180366s75%
5Personalization
Use fan details from prior chats/profile.
250%+8%$12070s100%
6Objection handling
Structured replies to price/trust objections.
250%+8%$4560s50%
7Direct CTA
Clear ask early with a single offer.
30%-42%$0210s33%
8Scarcity / urgency
Limited-time or limited-slot framing.
30%-42%$070s33%

Playbooks

Rapport first

+8%

Warm-up questions and mirroring before any sell.

Open with personal hook2–3 questions before CTAMirror tone

Direct CTA

-42%

Clear ask early with a single offer.

State offer in first 5 messagesOne primary CTAHandle one objection max

Scarcity / urgency

-42%

Limited-time or limited-slot framing.

Honest deadlineDon't fake countdown twicePair with value

Personalization

+8%

Use fan details from prior chats/profile.

Reference prior topicCustom media angleName + niche interest

Media tease

+25%

Blurred/teaser media to pull interest.

Tease → reaction → unlock pathDon't spam mediaCaption with question

Objection handling

+8%

Structured replies to price/trust objections.

Ack → reframe value → smaller stepNever argueOffer trial tier

Re-engage cold

+58%

Bring back stalled or ghost-risk fans.

New angle not 'u there'Specific callbackLow-friction ask

Soft close

+58%

Assumptive, low-pressure finish.

Assume interestBinary choice closeLeave door open